Egypt: a response to Arthur Frommer

Arthur Frommer, founder of Frommer’s Travel Guides, has posted a short blog advising US citizens not to visit Egypt, because of – for want of a better name – the embassy riots. He says “the government of Egypt’s President Mohammad Morsi has whipped up anti-American sentiments among the Egyptian population” and has been “silent” on…

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How to kill a brand

How to kill a brand

Google has bought Frommers. That rang a bell: an industry insider told me recently that Penguin quietly tried to sell Rough Guides to Frommers a couple of years ago, but “wanted too much” for it. Ho-hum. Travel publishing is in a really tricky place. Now I’m not an industry analyst, and I’m not in travel…

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